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Marketing Cloud Developer Exam Reference
Marketing Cloud Developer Certification Exam cost
The cost of Marketing Cloud Developer exam is $200.
Marketing Cloud Developer Certification Exam certified salary below
The average Salary of a Marketing Cloud Developer Certified Expert in
- Europe - 9,380 EURO
- England - 7,924 POUND
- United State - 10,400 USD
- India - 40,945 INR
Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-dev---MCE-Dev-201
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Marketing Cloud Developer Certification Exam formate below
- Length of Examination: 105 minutes
- Passing score: 63%
- Number of Questions: 60
- Language: English
- Format: Multiple choices, multiple answers
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Salesforce Marketing-Cloud-Developer Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| AMPscript and Server-Side JavaScript | 23% | - Write AMPscript for email content personalization - Use AMPscript functions for data manipulation - Write Server-Side JavaScript for custom functionality - Debug and troubleshoot AMPscript and SSJS code - Implement AMPscript in email, CloudPages, and landing pages |
| Data Modeling | 16% | - Implement data import and export processes - Implement data relationships (one-to-one, one-to-many) - Utilize Data Views for data access - Design and implement data models using Data Extensions - Define contact data structure and contact key |
| Platform Architecture | 15% | - Create and manage CloudPages - Design solutions using Journey Builder - Implement triggered send architectures - Configure and use Query Activities - Build automations in Automation Studio |
| Security and Data Governance | 12% | - Implement role-based access controls - Apply data retention policies - Manage API key security and OAuth flows - Configure data privacy and compliance settings |
| Marketing Cloud APIs | 20% | - Implement API authentication methods - Work with API endpoints for data operations - Utilize REST and SOAP APIs for integrations - Create and manage API integrations |
| Contact Handling | 14% | - Handle contact identity resolution - Implement contact segmentation and filtering - Use contact model concepts effectively - Manage contact attributes and data |
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