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IBM C2080-470 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Functionality and Flowchart Development | 31% | - Flowchart creation and process boxes - Campaign execution and reporting - Offer management and contact history - Scheduling and automation |
| Topic 2: Architecture | 13% | - Hardware and software requirements - Database and data structure design - Unica Campaign components and architecture |
| Topic 3: Configuration and Customization | 30% | - Data source and audience level setup - System configuration and settings - Macros, variables, derived fields and triggers - Security and permission management |
| Topic 4: Troubleshooting and Performance Tuning | 13% | - Performance optimization - Maintenance utilities - Log analysis and error resolution |
| Topic 5: Installation and Upgrade | 13% | - Distributed environment deployment - Upgrade procedures and migration - Install Marketing Platform and Campaign |
IBM Unica Campaign V8.5 Sample Questions:
Question 1
Which of the following is NOT true about how a user variable can be used in Unica Campaign?
A. A user variable can be used in an outbound trigger.
B. A user variable can be used within a SQL statement.
C. A user variable can be used in a custom macro.
D. A user variable can be defined in one flowchart and then referenced in another flowchart.
Question 2
A Unica Campaign user wants to create and save a derived field expression in order to reuse it in future campaigns. Which of the steps below is correct to achieve this task?
A. Create and save the derived field expression in the Stored Macros directory from the Options menu.
B. Unica Campaign automatically saves each derived field that is created and used in a Campaign flowchart.
C. Create and save the derived field expression in the Stored Derived fields directory from the Options menu.
D. Create and save the derived field expression in a text editor for future reference.
Question 3
A user is mapping a flat file into Unica Campaign. The user needs to ensure that the file ends with
a:
A. comma.
B. tab.
C. closing bracket.
D. carriage return, line feed.
Question 4
The Scheduler is a common scheduling component that enables a customer to configure a process to run at defined intervals. Currently the Scheduler is used in Unica Campaign to schedule flowchart runs. What other Unica applications use the Scheduler for its functionality?
A. Unica eMessage, Unica Optimize and Unica Interact
B. Unica eMessage and Unica Optimize
C. Unica eMessage only
D. Unica eMessage and Unica Interact
Question 5
A customer is using Unica Campaign in a language which is comprised of many characters which are non-ASCII. The non-ASCII characters are showing as corrupt in the GUI, for example in a flowchart or Campaign name. Which of the following would BEST resolve the GUI display problem?
A. partition[n] > server > encoding > "stringEncoding", unicaACListener "systemStringEncoding" setting web application server java settings add the language in the Internet Explorer Internet Options > Languages > Language Preference pane
B. operating system environment variables for Listener startup partition[n] > server > encoding > "stringEncoding" add the language in the Internet Explorer Internet Options > Languages > Language Preference pane
C. database/database client encoding system table data source "stringencoding" setting unicaACListener "systemStringEncoding" setting
D. database/database client encoding system table data source "stringencoding" setting operating system environment variables for Listener startup web application server java settings
Solutions:
| Question 1 Answer: D | Question 2 Answer: C | Question 3 Answer: D | Question 4 Answer: B | Question 5 Answer: D |

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